Media & Art
Organizing blog tour for young Instagram celebrities
August 2016
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Challenge
A group of Instagram bloggers: Illiah Voskresenskiy (394 thousand followers) and Grisha Kaminskiy (33 thousand), Kristina Makeeva (910 thousand) and Roman Korshunov (57 thousand) asked us to organize a tour in one of the Caucasian regions to make content for their blogs.
Solution
To choose the destination we analyzed the style of each blogger and listened to their suggestions. Factoring in the time, budget, and other components, we opted for North Ossetia. We took the group to the top attractions of the republic: highland villages in the Digoria Gorge, “The City of the Dead” in Dargavs, and a dozen others. We also visited the nearby regions – South Ossetia and Ingushetia.
01On the way to Digoria / Near the Tsey TV-repeater. Photo by Illiah Voskresenskiy
02Sunrise at Rekom shrine / Pine forest on the way to Karaugom glacier. Photo by Grisha Kaminskiy
03At a horse farm in South Ossetia / Tir monastery in South Ossetia. Photo by Roman Korshunov
04Kariu mountain view, photo by Illiah Voskresenskiy / Backstage, photo by Dmitry Lemeshev